Let EOS Pamper Your Lips With Love

EOS lip balms are a very unique way to nourish you lips. They are 100 present natural and 95 percent organic and there are many tantalizing flavors to choose from. EOS lip balms are very well-known for their unique orb-shaped container and they will nourish and pamper your lips.

EOS lip balms come in many different flavors, including their Organic Smooth line of Passion Fruit, Blueberry Acai, Pomegranate Raspberry, Sweet Mint, Strawberry Sorbet, Summer Fruit, and Honeysuckle Honeydew. They also come in Shimmer lip balms in Pearl and Sheer Pink. Their Visibly Soft orbs come in Vanilla Mint, Coconut Milk, and Blackberry Nectar. You can get EOS lip balms in a tube as well and they come in Vanilla bean, Pomegranate Raspberry, and Sweet Mint. For the products’ availability, click on target.com

EOS Organic Smooth Orbs are 100 percent natural nd 95 percent organic and contain vitamin E, shea butter, and jojoba oil to soften and nourish your lips. They smooth on clear and the twist-off top makes it easy to apply.

The Shimmer Smooth orbs are rich in jojoba oil, vitamin E and shea butter and glides on your lips easily and smoothly with a touch of shimmer.

EOS Organic Smooth sticks are paraben and petroleum free and are packed with vitamin E, shea butter, and jojoba oil to leave your lips feeling soft and nourished.

EOS Visibly Smooth orbs are packed with vitamins A and E, and shea butter and will give your lips long-lasting moisture.

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Whatever flavor or type of EOS product you use, you can feel good about using a completely natural and organic material on your body. EOS only makes high-quality products that are unique and will transform your lips into a soft and moisturized part of your body. You just may have a hard time deciding what your favorite flavor is. For more of EOS, check on ebay.com.

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EOS Lip Balm Overwhelms the Market and Takes Second Place

As a young millennial, it doesn’t matter if you are headed to the beach or out shopping, EOS Lip Balm goes with you in any of its delicious colors and flavors. In just seven years, the lip balm of choice has become EOS, which stands for Evolution of Smooth. EOS lip balms come in small, round globes that add a pizzazz when your favorite flavor touches your lips. For over a century, the choices in lip balm were minimal and only came in regular or mint.

EOS is all natural with a light, unique flavor like grapefruit, and comes in a small, pastel globe. This unique design has created a $250 million company that is on schedule to reach $2 billion by the year 2020. EOS has moved into second place right behind Burt’s Bees, surpassing Chapstick and Blistex.

The untold story leads the consumer to the modest beginnings when EOS lip balm was the odd lip balm in round containers. Quickly, they began to pop up everywhere including the young celebrities such as Miley Cyrus, Christina Aguilera, and Kim Kardashian. EOS obtained more shelf space in retail, such as in Walgreens, Racked, Walmart, and Target nationwide.

Beauty editors discovered the fun globes and raved about the unique and delicious flavors, and they began to show up in Cosmo and Allure. It wasn’t until last year that Fast Company printed the EOS story, Mehra, the owner and CEO, decided that if EOS was going to lead the industry, it was time to share their success story.

Mehra and his partner Teller showed up in the inundated lip balm market with sheer innovation and determination, and the one twist that sets them apart from the others. Mehra and his team wanted to produce a lip balm that would add a moment of delight to their day!

EOS Facebook: https://www.facebook.com/eos/


The Unique Business Feature of EOS Lip Balm in an Over Saturated Beauty Industry

The history of shopping for a lip balm has for decades been an experience of picking cylindrical tubes in drug stores or supermarkets. The tubes were packaged in an almost formal way and marked with a listing of the ingredients, adding a clinical feel to the product. Exceptional brands added a flavor of either cherry or mint or entice their customers.

The revolutionary EOS (Evolution of Smooth) lip balm competed alongside these original balms in stores such as Walmart, Walgreen and Amazon. Beauty bloggers raved about the balm and celebrity icons such as Miley Cyrus, and Kim Kardashian flashed the tube out of their bags on the streets.

The founders of the successful $250 company revealed their progress to success in an interview by Fast Company. EOS lip balm occupies the second position after Burt’s Bees in the lip balm industry, as indicated in a study by Kline research and consultancy firm. It has climbed the ladder to beat older companies such as Chapstick and Blistex. EOS lip balm’s unique brand of selling nature and organically inspired products will increase to $2 billion by 2020 from its current sale of $1million units weekly.

Mehra, a former employee of various consumer packaging companies, and, Jonathan Teller and Craig Dubistky, former employees of startup incubators, found EOS in partnership.

The driving idea for starting the company was to innovate a product different from the original balms that targeted to reduce packaging costs.

The new balm incorporated all five senses of the customers, organic ingredients and an affordable price to attract customers of its predecessors. After several failed attempts to get the products on shelves of leading stores, http://www.target.com/p/eos-organic-lip-balm-sphere-summer-fruit/-/A-13352556, they finally got an opportunity to sell, hence giving them a platform to meet the increasing demands of customers by building a manufacturing facility.

After seven years, the start-up business has expanded its market area by advertising their product on social media, through beauty editors and endorsing key celebrity figures. Mehra commented that discipline and a consistent entrepreneurial spirit were a major contributor to their success.